Product Design in Nigeria

Product Design in Nigeria

Nigeria is not an exception to the rule that product design nowadays has a significant focus on the global market and has become its entity. For businesses attempting to succeed on a global scale, functionality, aesthetics, and innovation have emerged as crucial success factors. Companies are utilizing this trend by hiring local designers and engineers to create some incredible items as the Nigerian market begins to develop. It is acceptable to assume that fresh designers and businesspeople who are pursuing novel concepts while interacting with global Markets have largely emerged in the global economy.

So what is product design? What are the differences between design and development? How is this process used in developing nations like Nigeria to improve products, increase market share, and create sustainable jobs? Are there many similarities between the UK and Nigeria when it comes to product design? Are there any similarities between UK designers and their counterparts in Nigeria? What are these designers doing that others might not be doing in Africa or the Middle East? By taking a look at this article you will have a clearer picture of what it means to be a product designer.

What is product Design?

To help brands produce consistently successful products, designers blend customer demands with business goals through the process of product design. By making sure their products are durable and achieve long-term business objectives, product designers promote their brands and work to improve the user experience in the solutions they develop for their clients. Nigeria has numerous design issues that need to be addressed in the financial, health, and agricultural sectors, unlike industrialized nations like the US, UK, and Canada, etc.

Presently, one of the biggest projects being worked on by business leaders in Nigeria is product design. Governments are searching for strategies to boost productivity while also generating more jobs. Product Design has taken on a life of its own, thus creating an industry that produces many innovative products to help global markets develop.

Financial Technology Company

One of those industries might be said to be the fintech sector, which is mostly made up of young people who are open to new ideas, persistent in their goals, and technically competent in entering the Nigerian financial market. Along with financial services, their solutions are created to offer simple, seamless security and efficiency. Among the Fintech company's members are;


It was founded by Iyin Aboyeji and Olugbenga Abgoola in 2017 and is based in San Francisco. It offers payment services to banks and companies to enable smooth consumer transactions.


Kuda Bank was renamed Kudi Money. Babatunde Ogundeyi established it in 2017. Its functions are comparable to those of other fintech firms. In 2019, the startup raised $1.6 million.

There are other Fintech companies as well who normalize on product design, @cowrywise @PiggyBankNG @get_fundall, @farmcrowdy, @thriveagric, @alat_ng, @REACHapp etc. Fintech can improve efficiencies, reduce costs, modernize financial infrastructure, enable more effective risk management, and broaden access to financial services by making the interaction between customers and financial services easier and simpler.

I believe Nigeria is starting to boom while at the same time working together with other countries to improve local environmental conditions and create sustainable jobs. Third-world countries are becoming highly competitive towards developed nations thanks in part thanks to this initiative called product design, or more specifically ‘Made in Nigeria’.